Why Not Washington?

Today I’m taking a bit of a detour from the usual marketing topics to discuss something that’s very near and dear to our hearts here at The Sutter Group: The future of the automobile. As much as we love today’s vehicles, we know the cars of the future will not and cannot be propelled by gasoline engines. We’ve been closely following the development of new alternative energy technology for automobiles including electricity, solar, hydrogen (fuel cell), biodiesel, diesel, hybrid, etc.

We’re not entirely sure which technology will hit the tipping point and really take off, but it looks like they’re all making strides. The technology that’s received probably the most significant amount of attention (and investment) is electricity. In fact, fully electric vehicles are here, and if you’re one of the lucky ones, you could even have one in your garage at this very moment.

We read an article recently on Autopia that got us pumped and hopeful about the potential of this technology to spread rapidly in the United States. You can read the full article here but it’s essentially about how Nissan has partnered with a battery charging technology company to help create infrastructure in the form of battery “filling stations” which would be crucial for the feasibility of electric vehicles on a mass scale. The downside – They’re only working to establish this in Tucson, Arizona at the moment.

While we understand that they probably picked Tucson for its warm climate and close proximity to the battery company, we’re a little sad that we won’t be seeing this in Maryland any time soon. Why are we so bummed? We’re so glad you asked. Of course we’d love to adopt electric vehicles, but mainly because we think it would be prudent to focus on developing the infrastructure right here in Washington, DC where lawmakers and those crafting policy for our great Nation could touch and feel the new technology.

We need to show them what a society that isn’t dependent on oil looks like. If we do that, we stand a much better chance of success for EV manufacturers. Until someone does in fact bring the infrastructure here to DC, we invite you to spread the word in hopes that Washington is listening. Feel free to use the “share” button below. Thanks for reading.

by Garret Ohm

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