LRU GUTS Performance T-Shirt

Land Rover University

LRU GUTS Performance T-Shirt

Challenge: Create unique giveaways to encourage participation in classroom exercises.

Solution: For Land Rover University’s “Dipped In Green” classroom instruction for its sales guides, The Sutter Group created custom T-Shirts using one of the Land Rover Marque Values, “Guts” in the design. These garments are not made of any run-of-the-mill poly/cotton blend, but rather a moisture-wicking performance weave for active comfort. A quality shirt for a quality brand, Land Rover.