History of Typography (Vimeo)

Selecting the right typography is an essential element of branding. Today, there are thousands of unique fonts to choose from to represent your brand and message. The short video above by deezen magazine does a great job explaining the history of typography, from the origin of italics (to fit more letters on a page to save money) to who invented many of todays most popular fonts, including Futura, Helvetica, Baskerville and Comic Sans (just kidding). The video’s only five minutes long so check it out.