ASCE Conference Video

Challenge

ASCE approached Sutter Group for help marketing their Global Engineering Conference.

Solution

To promote the 2014 Global Engineering Conference in Panama City, Panama, ASCE asked Sutter Group to develop a 75-second teaser video to be shared with its 100,000+ member base. SG wrote and produced the video, which told the story of American engineers overcoming the impossible to build one of the World’s greatest modern marvels, the Panama Canal. 3D modeling, motion graphics, and vintage photography were used to weave the story together and bring the past to life.

Title still image from ASCE Global Engineering Conference 2014 video
Still image from ASCE Global Engineering Conference 2014 video